This Aberdeen report explores how financial services organizations use business intelligence (BI) tools to turn a variety of data collected from numerous sources into actionable insights. Analytics can inform decision makers on all aspects of the organization to help achieve goals and drive improvements.
Effective business analytics can provide financial services organizations with powerful tools to better understand customers, fuel profitable relationships, improve performance and processes, and manage risk. Whether in banking, insurance, securities or investments, organizations looking to maximize the positive impact of their BI solution should closely consider some key recommendations outlined in the report.
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